A radically different approach to psychometric evaluation techniques


The Cambridge Code has been proven to uncover the subconscious latent potential of both growth and risk that is present in all candidates but which lies beyond the reach of established psychological measurement. It is relevant across all industry sectors at many levels.

The Cambridge Code focuses not just behaviourally or cognitively, but pinpoints the interplay between states of mind, specifically the complex interchange between the mature consciousness and previous developmental stages. It is well established that these states of mind interact constantly in response to our physical, psychological, emotional and relational environments.

Traditional evaluative tools have all been based on a population norm being established in behavioural personality.  Ever larger amounts of data are collated to give an evaluation of an individual against the ‘average’ human being with that trait. The basis of these existing models lies in psychometric testing: although useful in many respects the key limitation is that every individual is measured against an average.  This minimises the significance of the individual profile and limits any understanding of internal models of the mind.

How do we achieve this new depth of reach?

The model looks at important characteristics and risks that are not available with alternative models.

It is not behavioural but relational. It identifies the reasons why people behave as they do rather than just reporting on the resultant behaviours.

It is an assessment tool, not a measurement tool.

It is not psychometric but psychoanalytical.

Precisely because of these differences, The Cambridge Code can ‘perceive’ and distill what other instruments cannot.


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